We had the opportunity to partner up with hit ABC show LOST for a unique t-shirt collab as part of the series’ latest viral marketing campaign. If you’re a fan of the show you might have caught Hurley wearing the “I Heart My Shitzu” design during season five.

The tee is part of a larger viral marketing campaign and scavenger hunt put on by ABC and LOST. Kicked off at Comic-Con 2009, the campaign will feature the release of 16 limited edition, hand-signed and numbered screen prints designed by some of the world’s top artists and graphic designers, in addition to limited promotional tees and other items. Today marked the release of the 7th poster at Rusty’s Discount Pet Center in Studio City, where these extremely rare LOST x KR3W tees are free for the taking. Check the inside neckline of the shirt for the latest LOST clue: a URL (IAmTryingToBuySomeJerkyAndASlushy.com) that leads to the newest print, “Ken Taylor for The Smoke Monster”.

Check more pics of the collab, and check out DamonCarltonAndAPolarBear to view the other prints in the campaign